McAfee

Virtual CXO

Virtual Event | Creative | Web

The Brief

Building Resilience in a Digital Enterprise requires an adaptable security architecture. In the age of digital transformation, that means an architecture which enables users to work on any device, share data and have access to business services at any time and place. With 2020 sudden transformation and advisories trying to reap the benefit, the architecture must deliver an equivalent capability to prevent, detect or respond against a threat whether a user is on or off the corporate network or sharing data in or outside the company. A CXO workshop with a panel on “Post COVID-19 impact on Digital Transformation” was needed.

Our Solution

Event Agenda
Guest – Keynote Speaker
Wishlist prospecting
Active delegate campaign targeting ‘Wishlist’ accounts
15 CISOS in attendance from desired Wishlist accounts
PDF invitation design
RSVP platform
Post event survey and follow-ups
Event held on our Virtual CXO platform

Virtual Events

VirtualCXO allows the world’s leading business executives to come together to address their specific business challenges. Our virtual roundtables will give you knowledge, industry trends and ultimately competitive advantage over the competition.

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Delegate Acquisition

Delegate Acquisition is a term not commonly used in the event industry, why? Only a few agencies globally specialize in Delegate Acquisition and METCO Global is a global dominator in this area. We are known across the globe to put key decision makers, VIPs and Government Officials in front of our clients, many companies wonder how we do this. METCO Global has a combined experience of over 30 years in the event industry and we have mastered what works and what doesn’t work, when it comes to putting key requested attendees in front of our clients.

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Creative

Logos, graphics to signages, if you dare to think it, we can create it . We want the process to be as simple as it can get and that’s why we offer all design as well as print services under one roof. All the material will look just as great in print as it does digitally because we do not compromise with your vision.

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Web

We understand the importance of being online and how beneficial it is for any business. We guarantee the best user interface that provides unmatched user experience for websites, mobile applications and ecommerce sites. With us, all your web design and development needs will be taken care of in a way that not only looks amazing but also drives results.

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The Result

CISOS from the GCC were briefed on what McAfee are seeing during the pandemic and how to build a secure digital workplace from home. The McAfee leadership team were able to discuss and share responsibility models whilst adopting cloud. Virtual CXO was the perfect platform for McAfee as it created better business conversations through a virtual roundtable which resulted in pipeline and ROI during a pandemic.